Recycling to Promote Recycling: Sony’s Re-Used Ad Imagery
I spy a clever ad campaign and a brand that is taking the lead in addressing an industry-wide problem. Sony Electronics is re-using images from the 1970s, of quaint products like turntables and Beta video … Read on >






One of my favorite transparent marketing examples from Don’t Think Pink, which I use pretty often in my presentations (especially when my audience is fairly male-dominated) is that of ESPN: The Magazine. That brand (in … 
